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McDonald and KFC in America

  • Author:Wendy
  • Source:www.tigloncn.com
  • Release on :2014-08-05
Recently many negative news about McDonald and KFC attracted attentions from Chinese people. In fact, the golden arches may not be the gold standard for fast food, it’s just the opposite, according to the Consumer Reports survey.
The report is based on responses from 32,405 readers about over 96,200 meals at 65 different hamburger, Asian, pizza, sandwich, chicken, and Mexican fast-food chains according to Consumer Reports.
“More and more, food quality-not just low price- is emerging as a deciding-factor for many Americans when choosing where to spend their dining dollars” Tod Marks, senior projects editor for Consumer Reports, said in a statement. “Strong regional players and slightly more upscale fast-casual chains like Chipotle are giving the heavy-hitters in the fast-food business a wake-up call. And our survey clearly shows the big guys need to respond.
KFC and Sbarro both earned low marks in overall fast food dining satisfaction along with quality. And while dieting may be on the mind in most conversations about fast food, respondents to the survey said it wasn’t a major concern. In fact, “Only 20 percent of respondents said they consider the availability of healthful menu options when choosing a restaurant”. Additionally, only 19 percent said they ordered a healthful fare during their most recent restaurant visit.
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